In contrast, the carbonated drinks segment, now valued at around Rs6,000 crore, grew at just 0.5% during the same period.ĭatamonitor, however, said carbonated drinks still remain the most popular non-alcoholic ready-to-drink beverages in India, outselling all other categories including energy drinks, bottled water, juices and tea. said the energy drinks market in the country is worth around Rs500 crore.Īccording to the UK-based firm that tracks several consumer markets in India, the segment grew 50% year on year between 20. The beverage maker could not be contacted for estimates on sales in India, but market research firm Datamonitor Plc. Red Bull is now the only beverage in India’s energy drinks market.

Ltd is also preparing to bring to India one of the two energy drink brands from its global portfolio, Mountain Dew AMP and SoBe, Mint reported on 9 May. “We will respond (to the queries) as and when the company.is in a position to share details on specific brand launches.' “We are continuously evaluating our product portfolio to provide consumers with the right beverage solution for every occasion,' a Coca-Cola spokesperson said in reply to an email.

Download throttle energy drink